Skincare & Beauty

Latest Makeup Favorites ft. IT Cosmetics

Back in June, I made big changes in my make-up routine. It all started at the Annual Southern Blog Society Conference in Charleston, where a bunch of bloggers got together for a weekend of networking, learning, and more.  We had the opportunity to meet representatives from numerous brands and businesses from all over the country.  The brands ranged from clothing to cosmetics and much, much more.  One of the brands I was most excited about was IT Cosmetics!

I’ve purchased a few IT Cosmetic products in the past whenever I would stop by ULTA, but I never thought almost my entire make-up routine would now be by that same amazing brand. 

Today, I wanted to share with you all my thoughts on the make-up products I’ve been using.  I’ve been using most of these since June but a few of them are fairly new in my routine, such as the OMG! Foundation Brush and that is my new baby.  I actually attempted to learn how share this via video and that was a disaster.  It looked like a home video horror film so I decided I will just have to write about it for now. 

SO, where shall we start?  I will start with the basics.  After moisturizing (I have been using this stuff and love it), I head straight toward my biggest problem area… my under-eyes.  No matter how much sleep I get, my under-eye area has always been dark and puffy.  Anyone else have this issue?

Solution: It Cosmetics Bye-Bye Under Eye Concealer

This stuff works.  I apply it with my Airbrush Concealer Brush and let me tell you, this really helps brighten up the area and stays put all day.  This brush makes it easy to get in more hard to reach places such as around your eyes and other small imperfections you might have. It has two ends and they both work so great at applying concealer.

I then apply my foundation (currently using this, but want to try the IT-O2 Ultra Repair Liquid Oxygen Foundation) with my Airbrush OMG! Foundation BrushThis brush.  I can’t even describe how much I love it.  If you are looking for a new way to apply your foundation, look no further than this brush! This is my latest update to my make-up routine and it applies foundation flawlessly and is so soft.

After my foundation has been applied, I use the Bye Bye Pores Pressed Poreless Finishing Powder.  I love how this just makes your skin look extra clear and smooth! I also apply it on my under-eye area with the other end of the Heavenly Luxe Dual Airbrush Foundation/Concealer Brush because that area can use all the help it can get. 

Next, I fill in my brows with the most perfect brow pencilThis is everything.  I will never use anything else for my brows! It is universal so you can make it as light or as dark as you want. It also rolls up AND has a brow brush on the end. 

After that, I do my eye make-up.  I start with some eyeliner and Naturally Pretty Eyeshadow Palette. I love this eyeshadow palette because of how many neutral browns and greys it has. For the lashes, I always start out with the Tightline Waterproof Primer and finish with the Hello Lashes Mascara.  I love using just the primer on my lower lashes because of how tiny the brush is.  This Hello Lashes mascara has been the most long lasting for me during long work days. By 6:00pm, my lashes will still look great!

After my eyelashes are big and full, I apply some blush + bronzer with the Vitality Face Disc.  These colors are perfect for all seasons and I love using it with this blush brush!

Lastly, I use Vitality Lip Flush 4-in-1 Reviver Lipstick Stain on my lips! It looks clearish in the tube but somehow changes your lips to a bright pretty pink shade.  I definitely wouldn’t call this a lipstick but more of a lip balm or shine that has some color to it.  Either way, it is perfect for those days when you just want a tad bit of color on your lips. If I feel like using a more “glossy” product, I LOVE the CC+ Lip Serum.

So, that has been my make-up routine lately.  These products work, seriously.  I’m so intrigued by the co-founder’s (Jamie) story,  inspired by her company, and how her products really produce amazing results.

Thanks so much for stopping by today! Don’t forget to follow PITP on Instagram and Facebook!

xo, Shelby

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